We all know book covers are an important part of a marketing strategy. Some people will want to attempt the task themselves, but I think it is equally important to understand the process if you are going to have help.
If you have an idea of the concepts behind the process, it is much more likely that you will:
- go into the process prepared.
- come out of the process with what you need.
- avoid having a cover that appeals to you, but doesn’t appeal to the market.
And nothing undermines confidence quite as much as that nagging feeling that you are out of your depth.
So have a look at these three posts:
You might also want to create a theme tagline, as explained in this post.
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